Signature Formulations July 2026 Update

Signature Formulations July 2026 Update

Signature Formulations July Update


We hope your summer has been going well!
We have several exciting updates to share along with a special offer for August.



NEW! Super Bonder Now Available in a 3 oz. 9-Pack

You asked—we listened.

In addition to our popular 5 oz. 6-pack, Super Bonder is now available in a convenient 3 oz. 9-pack.

Super Bonder is a lightweight leave-in treatment that:

  • Strengthens and fortifies damaged hair
  • Protects against heat from blow dryers, curling irons, and flat irons
  • Helps restore hair after coloring and chemical services
  • Helps repair hair exposed to sun, salt water, and chlorine
  • Leaves hair shinier, healthier, and more light reflective


Turn One Bottle Into a Profitable Salon Service

For less than $10 per 3oz bottle, you can introduce Super Bonder as a premium treatment that can easily be offered as a $30+ add-on service. Your clients receive immediate results, and they get to take the remaining product home to continue strengthening their hair between visits.

It's an easy way to increase service revenue while giving your clients another reason to come back.



August Special: Get a FREE Case of Super Bonder!

For the month of August, receive one FREE case of Super Bonder automatically with your qualifying order of at least $750 (including shipping/freight).

Choose either:

  • 5oz 6-pack
  • NEW! 3oz 9-pack

Whether you're already a fan or have been waiting to try it, there's never been a better time.



Try Our All Day Hold Spray—On Us!

If you've never experienced our All Day Hold Spray, we'd love for you to.

Simply ask for a FREE sample by leaving a comment on your next order and discover why so many stylists rely on it for flexible, all-day hold without stiffness or buildup.



Product Updates

-New 10 oz. Retail Bottles

You may have noticed that our Keratin Therapy Shampoo, Keratin Therapy Conditioner, and Blueberry Beetroot Shampoo are now packaged in 10 oz. bottles instead of the previous 13.3 oz. size.

This change was the result of a bottle supplier transition and allows these products to match the size of the rest of our retail shampoo and conditioner line.

The good news: while the bottle is smaller, we've also reduced the price, so you're still paying the same price per ounce as before.

-Texturing Gelle Has a Fresh New Look

You may also notice that Texturing Gelle has a slightly lighter appearance than before.

This wasn't a manufacturing mistake—it was an intentional improvement based on feedback from salon owners who wanted the label to be easier to read.

Only the appearance has changed. The formula, performance, and results remain exactly the same, so you can continue using it with complete confidence.



Coming This October...

We're putting the finishing touches on several exciting seasonal products that will be arriving this October.

Stay tuned—we think you're going to love what's coming!

Elixir 11 Leave In Treatment

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from $60.00
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from $60.00
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Volume and Shine Shampoo

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from $42.84
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from $42.84
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